JENNICA PETERSON
  • About Me
  • Editorial writing
  • Content Creations
  • Happy Travels Blog
  • Contact

Little details, big difference.

I create engaging, enlightening content for companies by drawing on my experience as a magazine writer, editor, and researcher. Everything I write is thoughtfully fact-checked and fine-tuned to the brand — something AI just can't do. 

[Note: The Cocofloss blog is being updated and is currently unavailable. In the meantime, I've used the Internet Archive to create pdfs of a few of my posts.]
Blog Post: "Hydroxyapatite vs. Fluoride: How Two Superhero Toothpaste Ingredients Compare." This post required extensive research and translating complex scientific details into friendly language.
Cocofloss Website Sustainability Page: For most companies, sustainability is an ongoing journey, not a nonstop flight.
Amazon: I wrote the keyword-optimized listings, brand story, and A+ content for all of Cocofloss's products on Amazon.
Content Strategy: I helped the adventure travel company Wilderness Travel analyze the best social media outlets for its customer base. We then created a client-sourced photo blog that both showcases their trips and engages travelers.
Blog Post: "How Our Merry Refills Set Benefits Wildlife Conservation. This posts brings to life Cocofloss's contributions to wildlife conservation.
Email: A mythbusting approach to oral-care habits turns a snoozy topic into a tantalizing read.
Packaging: Whimsical, evocative copy suits this "rainbow" set of floss scents, now a bestseller.
Packaging: Cocofloss + Cocktails = Spirited writing that encourages gifting while showcasing the floss's top-shelf quality.
Press Release: Playful copy catches the most attention in this press release about Cocofloss's holiday collection.
Blog post: "How to Care for Your Mind, Body, and Spirit During the Pandemic"
Blog Post: "7 Ghoulishly Good Recipes from Around the Globe"
Blog Post: "How to Get Kissably Fresh Breath"
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  • About Me
  • Editorial writing
  • Content Creations
  • Happy Travels Blog
  • Contact